Who we are
About Dan
While working as a business journalist, Dan often connected with some of the country's most influential and successful decision-makers. After deciding that he’d rather be closing deals instead of writing about them, he began a career in sales.
Dan started the fractional sales firm, Logan, in 2024. He believes that new and growing businesses deserve a sales process that is built on relationships, consultation and tailored outreach.
Dan has had the privilege of working with and learning from some of the most talented sales professionals and leaders in the industry. But he sees sales- and how companies approach it- moving in a new, exciting direction.
A contract/fractional relationship means that his clients will enjoy higher close rates and happier new customers.
A North Jersey native, Dan is a passionate Giants fan, diner connoisseur, and- of course- proud dad to his labrador, Logan. They’re both based in Morristown, NJ.
About Logan
When deciding what to name his business, Logan’s dad threw around several names. Most included buzzwords or other gimmicks. But he soon landed on Logan.
A relationship with a dog is built on trust and authenticity. It’s a partnership that both parties benefit from- and contrary to popular belief-it takes time to form. Successful sales relationships are built with similar priorities in mind.